A refined graphic tee inspired by rhythm, communication, and the Yoruba talking-drum tradition.
Start with three culturally grounded T-shirts from the six-piece launch, each priced at £49.99. Every piece is designed around heavyweight cotton, an oversized fit, a clear visual identity, and a StoryCode page for customers who want the story behind the garment.
Yoruba talking drum
A refined graphic tee inspired by rhythm, communication, and the Yoruba talking-drum tradition.
Structured oversized fit with dropped shoulders and relaxed sleeves.
Buy 2 T-shirts, save £10. Applied automatically.
Akan philosophy
A clean heritage piece built around remembrance, learning, and future-facing pride.
Relaxed premium fit with an easy oversized drape.
Buy 2 T-shirts, save £10. Applied automatically.
Benin bronze craftsmanship
A premium tonal design with bronze-inspired artwork, structured weight, and collector appeal.
Substantial oversized block with a strong shoulder and premium hand feel.
Buy 2 T-shirts, save £10. Applied automatically.
Three featured identities. Discover all six launch pieces in the full collection.
Shop All Identities
Six countries. Twelve heritage jerseys. A number with a story behind it.
Explore the collectionChoose a country and hear when its approved collection is ready.
A starting point for what speaks to you.
Every identity has a dedicated story URL attached to the product: provenance, artwork decisions, craft notes, care guidance, and related identities. The story deepens the product's value after it has already won on design, fit, and quality.
Yoruba talking drum
OriginThe Gangan identity comes from the Yoruba talking-drum tradition, where rhythm carries speech, tone, praise, warning, and memory across generations.
Akan philosophy
OriginSankofa carries the Akan idea of returning to retrieve what matters: memory, ancestral learning, humility, and future-facing growth.
Benin bronze craftsmanship
OriginBronze Kingdom draws from Edo/Benin court art, brass-casting skill, royal authority, and the long material language of palace plaques and commemorative heads.
Akan Adinkra visual language
OriginAdinkra Code treats Akan symbols as a visual language of proverbs, values, and memory, arranged as a contemporary code rather than a random pattern.
Southern African geometric visual language
OriginNdebele Geometry is rooted in house-painting, beadwork memory, geometric abstraction, identity, continuity, and the visual rhythm carried by women artists.
Landscape and storytelling
OriginBaobab is the quiet identity: roots, endurance, memory, gathering, and landscape. It turns the tree into a symbol of longevity and intergenerational story.
The portfolio standard calls for premium compact or combed cotton, pre-shrunk structure, durable rib crewneck, oversized fit, dropped shoulders, and decoration chosen by technique: embroidery for tactile marks and premium print for detailed graphics.
Afrika Labels makes buying straightforward: clear sizing, a visible return path, and care instructions before checkout.
UK and international delivery, tracking, customs and checkout estimates.
Read guideThe 28 day return process, exchanges, refunds and faulty-item support.
Read guideGarment measurements from XS to XXXL and advice for choosing your drape.
Read guideWashing, drying, ironing and storage guidance for heavyweight cotton artwork.
Read guide